We help on-the-ground sales teams close more sales

Youkno is an AI driven crowdsourced knowledge sharing solution that enables your on the ground sales force to significantly improve its performance.

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Case Studies

Companies from different industries are using Youkno to close more sales.

Fortune 500 Telco


A tremendous cost in hiring and rehiring staff, ongoing losses in sales opportunities and a continuous loss of valuable company information:

  • High attrition among the OTG sales team
  • Lack of involvement amongst group in solving day to day issues
  • Lack of exposure to experienced sales reps from junior members
  • Loss of knowledge that was being shared among third party apps
  • Inter department resolutions latency

What they did

Adopted Youkno as the go to platform for information sharing and rewards:

  • Encouraged reps to share ideas and experiences to educate and capture tribal knowledge
  • Incentivised knowledge sharing and participation in team activities through rewards
  • Issued Challenges and Surveys to engage and train
  • Stimulated competition through real time updated leaderboard
  • Connected multiple departments to shared streams of information


Birth of a vivid and knowledgeable community – relocation and capture of group conversations from third party apps. KPIs, first 6 months: 

  • 30% daily active users
  • 40% higher sales

“We are thrilled to have our team working so efficiently. The results speak for themselves. Youkno is one of the best solutions out there.”
– Head of Sales

Large Insurance Broker


High cost with onboarding new brokers and lots of missed opportunities to capture extremely valuable knowledge:

  • slow moving process of induction (up to 6 weeks)
  • after induction, high latency in getting brokers up to speed with latest experiences from the field
  • lack of exposure to experienced brokers from junior members of team

What they did

Reshaped the entire process of induction by bringing content and brokers on Youkno:

  • Everyone got to go through the entire process at their pace without having to wait for others.
  • Real time monitoring of steps made by each and every broker while offering encouragement and support
  • Easy transition of brokers from induction stage to facing day to day clients. The induction process became the natural introduction to an ongoing training – sharing of ideas, dilemmas and experiences kept everyone up to date with latest from the field.
  • Rewarded the contribution of brokers to the ongoing conversation and got everyone that mattered interested in being part of the company culture


KPIs first 3 months: 

  • 60% faster induction (reduced to 2 weeks from 6 weeks)
  • 30% increased retention of new hired brokers
  • 20% increased efficiency in closing sales

“I love using Youknow with my team. Its very easy to use and has shown us all nothing but great results”
– Sales Manager

Large Pharma Retailer


Missed opportunities to close more sales on a proven channel. Increased pressure on the supply chain revealed key issues with supply:

  • The program Click & Collect gave customers the opportunity to build an online cart with pickup from the pharmacy
  • The program showed a tremendous upsell opportunity, only partially exploited at the point of pick-up
  • Stocking issues arose between building the online cart and moment of pick-up from the pharmacy

What they did

Through Youkno, they connected:

  • the customer with the pharmacists
  • the pharmacists across the network
  • the pharmacists with the supply chain representatives

Customer got to build their cart online with direct assistance from pharmacists at the pick-up point.

Pharmacists became able to adjust supply faster and make better purchase recommendations.

They eliminated the difference between purchase order from the moment of cart building and moment of pick-up.


KPIs first 6 months: 

Pharmacists cover both channels (online & offline) – they upsell faster, in larger quantities and better covering customer needs:

  • 30% more upsold products

Supply chain is in better sync with demand:

  • 80% less supply issues at pick-up

“We’ve built a solid relationship with our online customers and we are much more in sync with our suppliers.”
– Pharmacist, Retail Point 31 


You will be able to increase sales by up to 40% and reduce training costs.

You will be able to boost morale and get rid of disengagement at work.

You will be able to increase retention and slow down churn.


Boost your sales using Artificial Intelligence.

Your sales reps are presented with the best practices and know how at the right time and place.


Ad hoc group chat with linear conversation, limited access to company's knowledge pool and uncontrollable latency.


The use of Artificial Intelligence makes your sales reps more knowledgeable – While your team is on board and the flow of information is ongoing, AI starts to make sense of what data can be used, for whom, when and where. It’s ability to summarize and offer recommendations is unprecedented among other technology platforms used by on the ground sales teams.

Increase engagement using Rewards.

Your sales reps are on an upward spiral through a continuous recognition of their work.


"Likes" and "Thank you's" for helping out. 


An AI driven system of rewards is a complete revamp of the way sharing of information works. It encourages people to engage and contribute while nurturing a culture of acknowledgement. • A points system to adequately reward quantitative and qualitative input. • Cash and Vouchers to reward and drive behaviour. • Badges to indicate reputation, accomplishments and skills. 

Capture valuable insights using Anonymity.

Your sales reps talk openly making it easy to get to the core of meaningful problems.


Softening of valuable input not to upset upper management and draw attention on self – missed opportunities for problem solving and improvement.


With anonymity built-in people are free to express themselves causing ideas and opinions to flow freely and immediately improving the problem solving process.

The Team

Dimi Paun

CEO and Co-founder of Youkno. Ex CEO of Keek Inc. Three successful exits.

Jack Ponte

COO and Co-founder of Youkno. Also Co-founder and Managing Partner of Found People Inc, Toronto.

Doru Droscaru

CPO Youkno. Ex Product and Design of Lattica, former Art Director at DDB. NY Festivals Finalist.

Boost your on the ground sales team with Youkno

Best case scenario: your reps close more sales and transform the way you do business.
Worst case scenario: you spend 15-min learning something new about how to engage your reps. 

Questions and Concerns

Why buy from Youkno?

Youkno is an AI driven crowdsourced knowledge sharing solution that enables a sales force to significantly improve its performance. You're buying the best tool money can buy to transfer your business vision into reality.

Who are you guys, anyway?

We're a team driven by a single vision: Sales + AI. Different backgrounds: business, AI, product, all working together to make this a reality. We're based out of Toronto, Canada, we love what we do and we know you'll love it too!

What happens if I wait?

Nothing. You'll keep on doing what you've been doing until now. But if you are serious about significantly improving your game, act now.

What results will I actually get from this?

You'll get a more focused team, able to execute closer to your business plan. You'll get more action, less chatter. A closer knit team with a clearer sense of purpose and a common goal. And ultimately, you'll close more sales, faster.

Are you guys going to steal my credit card and run away?

We used to play Cops & Robbers as kids, but we grew out of it. Now, we have people chasing us with their credit cards, it's a better model. 🙂

What exactly am I signing up for? What are the features and benefits?

You'll get your own private, secure company area where your team will collaborate and our engine will slice, dice, organize and move things along. You'll get native apps that will make it super easy and fun for all involved to take part in the process. And most importatly, you'll get the best tool in the business to shape culture and behaviour that drives businss results.

How much does it cost?

$10 per user per month

Are there any long term contracts?

Absolutely not! What would be the point? If you love us, you'll stay with us. If not, we all have better things to do.

What’s included in the training call?

We keep things very light and simple. We basically create a company account for you, give you a quick rundown on how to get started, and off you go! Most importantly, we try to find out your specific pain points so as to advise you on the fastest way to address those issues and get the best of our product.

How do I present this to my team?

We take care of all the onboarding for you and we assist your team in getting the ball rolling with simple actions that we initiate in the system.

What does it integrate with?

Slack, Salesforce, Google, Payroll, Linkedin, Facebook, Twitter. We're constantly working on cool integrations, so if you have something in mind, talk to us!